Siden

What is Siden?

Siden is a cutting-edge technology designed to revolutionize home broadband services for mobile network operators (MNOs) and over-the-top (OTT) video providers. By leveraging in-home caches, Siden enables MNOs to deliver fiber-like broadband experiences over wireless networks, meeting the growing demand for high-quality video content in homes. This innovative solution not only enhances user experience but also opens up significant revenue opportunities for both MNOs and OTT video providers.

Benefits

Enhanced User Experience

Siden's in-home cache device, the Siden Home Cache, stores terabytes of popular video content. This allows video traffic to be served locally over WiFi, eliminating long startup times and re-buffering issues common in traditional networks. As a result, users enjoy a superior video streaming experience with minimal interruptions.

Increased Network Capacity

By serving video content from the in-home cache, Siden effectively expands the network's capacity by 5-10 times. This means MNOs can offer 250GB+ of home Internet usage per month to users while only having to serve around 50GB of traffic in real-time through the wireless network. This significant reduction in network load helps optimize existing infrastructure without requiring additional capital expenditure (CapEx).

Revenue Opportunities

For MNOs, Siden provides a way to meet the growing demand for OTT video in homes, opening up massive revenue opportunities from home Internet subscribers. Similarly, OTT video providers benefit by converting mobile-only or mobile-first users into higher engagement and higher average revenue per user (ARPU) home subscription users.

Efficient Use of Network Resources

Siden uses excess network capacity during off-peak hours to pre-position content in the in-home caches. This ensures that the network's resources are used efficiently, maximizing the value of existing investments in wireless infrastructure.

Use Cases

Home Broadband Services

Siden is ideal for MNOs looking to enhance their home broadband offerings. By leveraging the Siden Home Cache, MNOs can provide a high-quality, fiber-like broadband experience to their subscribers without the need for extensive infrastructure upgrades.

OTT Video Providers

OTT video providers can partner with Siden to improve the viewing experience for their subscribers. By pre-positioning popular content in the in-home caches, OTT providers can ensure smoother streaming and higher user satisfaction, leading to increased engagement and higher ARPU.

Additional Information

Artificial Intelligence and Machine Learning

Siden employs advanced artificial intelligence and machine learning techniques to predict per-home content consumption and optimize the use of excess network capacity. This ensures that the in-home caches are filled with content that users are most likely to consume, maximizing the cache hit-rate and improving overall efficiency.

Trial Results

Siden has demonstrated impressive results in MNO trials, achieving home cache hit-rates of 83-96%. These trials have shown that Siden can effectively serve a significant portion of video traffic from the in-home caches, reducing the load on the wireless network and enhancing the user experience.

In one trial, approximately 220 GBs of data were served from Home Caches, while a total of 250 GB were served using the Siden Content Distribution Service (CDS). On average, around 10GB of data was delivered to each Home Cache per day using excess capacity, highlighting the efficiency of Siden's approach.

Statistical analysis of trial data suggests that popularity alone could provide a home cache hit-rate of 84.4% when caching the top 20% of video content. Simulations indicate that user-specific caching can further increase the cache hit-rate to as high as 90% when caching 10% of video content.

Siden's innovative technology and successful trial results make it a promising solution for MNOs and OTT video providers looking to enhance their services and meet the growing demand for high-quality home broadband and video content.