Post Pilot

Post Pilot is a software platform designed to help online stores send direct mail campaigns. Direct mail involves sending physical items like postcards or catalogs to customers. This tool is built specifically for brands that use Shopify to sell their products. It aims to make the process of sending physical mail easier, faster, and more accurate than traditional methods.

Benefits

Post Pilot offers several major advantages for businesses trying to grow their sales.

First, it covers every stage of the customer journey. It helps find new customers, turn interested people into buyers, and bring back customers who have stopped buying.

The platform is incredibly easy to use. It handles the strategy, design, and sending of mail so companies do not need to hire a whole team just for this task.

Speed is another key benefit. Campaigns go from idea to delivery in the customer's hands in less than a week. The company owns its own printing facilities in South Carolina, Arizona, and London to ensure this fast turnaround.

Cost is also competitive. The price starts at just fifty cents per card including postage. This is much cheaper than many people expect for direct mail services.

The tool integrates well with other popular software. It works directly with Shopify, Klaviyo, and other tools that stores already use.

Use Cases

Businesses can use Post Pilot in many different ways to improve their marketing.

One common use case is finding new customers. The platform uses special data to target people who are likely to buy products from the store.

Another use case is re-engaging old customers. Stores can send mail to people who bought something long ago but have not returned. This helps bring them back to the brand.

The tool is also great for customers who do not respond to emails. Many people ignore email offers, but they often open physical mail. Post Pilot helps reach these people effectively.

Stores can use it for VIP experiences. By sending personalized mail, companies can make loyal customers feel special and increase their lifetime value.

Pricing

The starting price for the service is fifty cents per card. This cost includes the printing of the mail piece and the postage required to send it to the customer. The exact price may vary depending on the specific campaign needs, but the base rate is very low compared to industry standards.

Vibes

Users who have tried Post Pilot report very positive results.

One customer shared that they achieved a return on investment of one thousand percent on their first campaign. This means they made ten times more money than they spent.

Other users have seen direct mail work very well for bringing back customers. Some reports show a return on ad spend of four times or higher for winback offers. This success happens even when customers have not bought anything for six months or a year.

Experts in the field recommend using direct mail alongside email marketing. Post Pilot is often the main tool used by companies with large annual sales, usually between one million and one hundred million dollars.

Additional Information

Post Pilot is committed to being responsible and ethical in its operations.

The company sources its paper from mills that are certified by the Forest Stewardship Council. This ensures the paper is harvested in an environmentally friendly way. Additionally, the company plants enough trees to offset the trees used for their paper production.

There are no long-term contracts or minimum spending requirements. Users can try the service without any risk.

The platform operates as a data broker under Texas law. It is registered with the Texas Secretary of State to ensure compliance with data privacy regulations.