Olo: Restaurant Technology Built to Scale

Olo is a technology platform designed to help restaurant brands grow and manage their operations more effectively. It acts as a central hub that connects online ordering, payments, delivery, catering, loyalty programs, and marketing into one unified system. Trusted by over 90,000 locations and more than 800 top restaurant brands, Olo helps businesses increase sales, simplify daily tasks, and scale efficiently as they expand.

Benefits

Olo offers several key advantages for restaurant owners and managers. First, it drives revenue by making it easy for guests to place digital orders through websites, apps, or kiosks. This leads to faster service and higher profit margins on every sale. Second, it reduces operational complexity by bringing all channels into a single workflow. This means teams do not need to juggle multiple systems or devices. Third, it personalizes the guest experience using real-time data. Restaurants can send tailored messages and offers that build lasting loyalty. Finally, the platform is built specifically for growth, giving brands the tools they need to expand without losing efficiency.

Use Cases

Olo is used in various ways across the restaurant industry. One major use case is increasing sales through digital ordering. Restaurants can set up online stores where customers can browse menus and order food directly. Another use case is managing catering. Olo provides built-in controls and flexible menus that make handling large group orders simple and profitable. For payments, the platform allows restaurants to process both online and in-store transactions securely. This gives guests a smooth checkout experience while protecting the business from fraud. Delivery operations are also streamlined. Restaurants can manage their own delivery drivers and third-party services in one place, which helps control costs and maintain brand quality. Lastly, the platform boosts repeat business by using guest data to run smart marketing campaigns that bring customers back.

Pricing

Pricing details for Olo are not publicly available in the provided information. Restaurants typically contact Olo directly to discuss custom pricing based on their specific needs and size.

Vibes

Industry leaders have shared positive feedback about using Olo. Sean Thompson, VP of IT at Freddy's Frozen Custard and Steakburgers, called Olo a "true partner in operational excellence" after using their Catering+ tool to launch quickly and drive sales. Allen Beck, Director of Off-Premise and Catering at Costa Vida, noted that Olo Pay provides a better guest experience and significant savings, allowing his team to focus on serving customers. Brian Pearson, CTO at Mendocino Farms, said Olo Engage helps them connect deeply with guests through tailored communications while scaling their hospitality. Mark Hardison, CMO at California Fish Grill, explained that his company prefers to focus on food rather than payment processing. He reported saving money on chargebacks while improving efficiency and guest satisfaction. John Paul Thomas, VP of Operations at honeygrow, praised the platform for streamlining operations and improving the overall guest experience.

Additional Information

Olo has achieved significant milestones in the restaurant technology sector. It is trusted by over 90,000 locations worldwide. The platform serves more than 800 top restaurant brands, including major chains and independent operators. These partnerships demonstrate its reliability and ability to handle the complex needs of large-scale food service businesses.