Grok Imagine 1.0

Grok Imagine 1.0 is a set of advanced tools that help people create and edit videos. It was launched on January 28, 2026. It includes a top-notch video generation model and a new video editing model. These tools are designed to make high-quality video and audio that is as good as what other leading companies offer. They also work to be fast, handle many tasks at once, and be affordable.

Benefits

Grok Imagine helps users turn still pictures or text into lively, high-quality videos. It can make photos move like in movies, with realistic actions and consistent visuals. Users can create videos of different sizes and lengths. This helps bring ideas to life fast, allowing for quick testing, making changes, and publishing with creative freedom. The editing features let users add or remove things, change objects, make characters move based on provided actions, alter the look of scenes like changing seasons or lighting, adjust colors and items for product displays, and quickly change the style of any video.

Use Cases

Developers, creative teams, and businesses can use Grok Imagine to explore many creative ideas at the same time. They can test things quickly and cheaply to find the best results. It's useful for making prototypes, trying out different versions of a video, and publishing content. For example, it can be used to create cinematic videos from photos, animate characters, change the look and feel of a scene, or precisely edit products for advertisements.

Vibes

Early users have shared positive feedback. HeyGen mentioned that Grok Imagine allows for fast edits right from instructions, helping users improve video clips in just minutes. ComfyUI found Grok Imagine to be excellent for creating retro anime and cyberpunk styles in both images and videos. Other users have praised its accuracy, smooth motion, ability to add sound and speech, and its skill in capturing the overall mood and realistic feel of a scene. This makes it great for exploring creative ideas early on and making changes quickly.

Additional Information

Grok Imagine is available through partner platforms and xAI's own services. This includes ways for developers to easily add it to their own projects, guides to help them get started, and a visual tool for creating and experimenting with videos.