What is Callie - AI Receptionist by SetAndForget

Callie is an AI-powered receptionist built by SetAndForget. It is designed specifically for single-owner businesses that rely on appointments, such as spas, salons, nail studios, and personal training centers. The tool answers missed calls using the business owner's own cloned voice. It books appointments directly into existing calendars and helps stop revenue loss from missed opportunities or fake bookings.

Benefits

Callie solves three main problems that cause businesses to lose money. First, it handles the missed call. When an owner is busy with a client, Callie answers the phone immediately. Second, it tackles the maybe. If a caller shows interest but does not book, Callie follows up with a text message offering live time slots to convert them. Third, it stops the ghost. The system checks new bookings against phone carrier records to find and block fake or throwaway numbers before they become no-shows.

Other key advantages include voice cloning. Callie uses a short recording of the owner to sound natural and human. This increases the chance of a booking compared to a generic robot voice. The tool also integrates with popular calendar platforms like Square Appointments, Wix Bookings, and Fresha. Owners receive text summaries of real calls so they know who called and what was discussed. Spam and wrong numbers are screened out for free and do not count against call limits.

Use Cases

Callie is ideal for solo entrepreneurs who cannot answer every call. It works well for spas, salons, nail techs, dog groomers, personal trainers, tutors, and photographers. The setup is simple and requires no new app. Users simply forward their existing business line to Callie when they are busy or when the phone does not answer within about 15 seconds. Most owners are live in about two minutes. The process involves telling Callie about the business, recording a short voice sample, and forwarding the line. No staff training is needed because the system works independently.

Pricing

Callie offers two main plans. Both include a 14-day free trial and a 30-day money-back guarantee on the first paid month.

The Starter Plan costs $49 per month. It is best for phones that ring a few times a week. This plan includes 10 real customer calls, voice cloning, direct calendar booking, spam screening, owner SMS summaries, and voicemail capture. Additional real customer calls cost $2.50 each. Spam and hang-ups are free.

The Essential Plan costs $149 per month. It is designed for businesses with high call volume, such as those that ring more than once a day. This plan includes unlimited real customer calls so the bill does not grow with volume. It also includes all Starter features plus Booking Rescue and No-Show Shield. Priority support is also available.

Vibes

Real-world results show Callie delivers strong returns on investment. Mellow Beauty Spa handled over $2,000 in bookings in a single month by answering 102 calls and booking 12 appointments. Bellevue Brow & Skin Studio handled nearly $4,000 in its first month while blocking 48 spam calls. A two-location day spa managed 132 calls on a shared line and blocked 50 spam attempts. These examples show that the tool can handle significant call volumes while protecting the business from fraud.

Additional Information

Callie is currently available in English only. Spanish, Mandarin, and other languages are planned for the future. The company is also developing Callie Outreach, an SMS-first add-on for outbound messaging. This feature will allow owners to send confirmations, reminders, and win-back messages. It will be available as a separate add-on for $39 per month for SMS only or $79 per month with voice escalation. Data safety is a priority. Callie reads service details and calendar availability but never sees card numbers or payment details. Access can be revoked from the booking platform at any time.