Aurelle

Aurelle is an artificial intelligence application that helps people organize their clothing and create new outfit ideas using only the items they already own. The app was launched in May 2026 and uses smart technology to understand your body shape, favorite colors, and personal style. Its main goal is to stop you from wasting money on clothes you do not need by maximizing what you have in your closet.

Benefits

Aurelle offers several clear advantages for anyone who wants to improve their daily fashion choices. First, it digitizes your wardrobe by analyzing photos of your clothes to identify details like fabric, color, and fit. This creates a clean digital catalog of your belongings. Second, the app generates three to five outfit suggestions every morning based on the weather, your calendar events, and your mood. These suggestions are tailored to your specific body type using professional styling rules. Third, it provides visual collages that show exactly how the clothes look when worn together. This removes the guesswork from dressing. Finally, the tool tracks how often you wear each item to help you spot forgotten pieces and identify gaps in your collection that could be filled affordably.

Use Cases

This application works well for people who want to get dressed quickly without spending hours deciding what to wear. It is perfect for busy professionals who need to look appropriate for work meetings or social events. Travelers can use the app to plan a capsule wardrobe for a trip by entering their destination and activities. The tool also helps students or young adults who have limited budgets by suggesting ways to mix and match existing items. Users can manually build their own outfits on a drag-and-drop canvas if they prefer to have full creative control. The app supports multiple languages including English, Spanish, French, and German, making it accessible to a wide range of users across Europe.

Pricing

Aurelle does not offer a free version but provides a thirty-day trial for the Basic plan. The Basic plan costs three euros and ninety-nine cents per month or thirty-nine euros and ninety-nine cents per year. It allows fifty wardrobe items and three AI-generated outfits per week. The Premium plan is priced at fourteen euros and ninety-nine cents per month or one hundred forty-nine euros and ninety-nine cents per year. This tier includes two hundred items, fifteen outfits per week, and advanced features like calendar integration and body scanning. The Pro plan costs twenty-four euros and ninety-nine cents per month or two hundred forty-nine euros and ninety-nine cents per year. It offers five hundred items, thirty outfits per week, and travel packing capabilities. Users can also buy extra tokens for additional outfits or uploads if they exceed their plan limits.

Vibes

Public reception highlights the app's ability to simplify daily decision-making. Users appreciate the visual collages that make it easy to visualize an outfit before wearing it. The weather-aware styling feature is particularly praised for adjusting recommendations based on rain or heat. Many users find the body scan feature helpful for understanding their unique proportions and receiving better fit suggestions. The community search feature allows users to find specific items they own without taking photos, which speeds up the setup process. Overall, the app is seen as a practical tool that saves time and encourages sustainable fashion habits.

Additional Information

Aurelle is built and hosted in European data centers to ensure full compliance with the General Data Protection Regulation. This means user data is stored securely within the EU and is never shared with third parties. The application supports eight languages and offers authentication through email, Apple, or Google. The company has a clear focus on privacy, stating that wardrobe photos are used only for styling analysis and are never used to train AI models. The app is available on both iOS and Android devices. It also includes a unique feature called Magic Start which lets new users begin with a curated selection of free seed items to build their wardrobe immediately.